Check us out on Brandon Chang’s Blog on hypebeast. recently nominated as one of Business Weeks 2009 Asia Young Best Entrepreneurs, in the office with us. Businessweek since the late 1920’s has been one of the most respected publications in the business world. Providing expert reviews and delivering insights into the most successful people of our age. Each year Businessweek chooses a handful of young entrepreneurs across the world in varying fields to highlight their achievements.

Hypebeast is an online magazine for streetwear, sneakers and urban fashion. It features daily updated news, features, and editorials. It is also home to over 20 bloggers that write about urban aesthetics. The magazine was originally launched in January 2005 as a Blogspot web log, but moved to its own domain in March 2005. In 2007 it received an average of 100,000 monthly visitors, making it one of the most popular urban fashion publications on the web.^[1]

The magazine’s stated goal is to be a “one-stop news source for internet-savvy street fashion enthusiasts frustrated with having to browse multiple sites to keep up with the latest information.” It has become a major aggregator of urban fashion content on the web, and is the source for many of the images posted on fashion blogs across the web. Format Magazine, another major streetwear publication, alone has used over 600 hypebeast images in its news feed. It has been reviewed by various blogs as one of the most authoritative and user friendly sites of its kind.

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It’s not every day we get to spend quality time with our family from the far east, but in recent weeks we have had the pleasure to have Brandon Chang, recently nominated as one of Business Weeks 2009 Asia Young Best Entrepreneurs, in the office with us. Businessweek since the late 1920’s has been one of the most respected publications in the business world. Providing expert reviews and delivering insights into the most successful people of our age. Each year Businessweek chooses a handful of young entrepreneurs across the world in varying fields to highlight their achievements.

Brandon Chang

Taiwan

Age: 26

Company: Greedy Genius

At age 22, Chang formed a sneaker brand called Greedy Genius, which ended up fitting in the market at the right time, securing its name in the footwear industry when there weren’t too many lifestyle sneaker brands. For its first launch he teamed up with Barneys New York; that was followed by national campaigns with Toyota and AT&T. This exposure led him to giant retailers such as Finish Line, Foot Locker, and other chains around the world. He says a key to his success is the growth of Internet blogs and social networks that help expand the Greedy Genius brand by word of mouth.

We wish Brandon the Best of Luck and please be sure to let your voice be heard by voting for him here.

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More about Brandon Chang

Read Brandon’s Blog on Hypebeast

More about Greedy Genius

Geniuses are born Greedy