Mikko Nurmimaki is a technology marketing specialist with 15 years of experience from world-class tech brands such as Nokia, Ericsson, Spirent and more. Before founding Grip Agency, Mikko held product marketing responsibility at Spirent’s Connectivity Technologies and Management Business Unit.
Read this blog to learn how you can optimize your Technology Marketing strategy for the modern B2B buying process.
Most international technology companies do marketing only in English – it’s fast, cheap, and most B2B buyers understand English. Sure; but, by doing so, they miss out on many benefits that multilingual marketing would provide. Read this blog for six reasons for doing technology marketing in multiple languages!
MWC is a massive event. For many telecom companies, it is extremely difficult to become noticed and attract visitors. This case study explains how Grip Agency helped a mobile device management vendor, Sicap to generate 200 leads at MWC in 2018! ... You can Download the Case study!
Why technology companies should do Public Relations (PR) when they could save time and money simply by blogging? This blog explains the six key benefits of Technology Public Relations!
Storytelling Template is an effective way to create persuasive and easy-to-understand technology content. Here is the world’s most used storytelling template for technology companies!
Creating technology content is costly and time-consuming. But, trading quality with quantity is risky - in the worst case, it can disqualify you from the buyers' shortlists! Over 60% of companies don't take such a risk - they outsource content creation!
How to build a strong Technology Thought Leadership image? This blog provides you with a simple, five-step marketing strategy. Find three examples of Thought Leadership articles at the end of the blog!
This blog explains a 10-step Marketing Plan for maximizing the ROI on Technology Events! Download the Marketing Plan description!
Grip Agency has launched Technology Marketing and Public Relations services for international technology companies. The services help companies to communicate their benefits and value proposition in a compelling way, gain Top rankings on Google with high-quality content, get visibility on global Tech Media, and to Generate Sales Leads in tech markets!
In Telecom Marketing, getting your content ranked at the Top of Google search results is crucial. In this article, we give an example of keyword analysis and SEO tips for SON Vendors for how to rank content higher on Google!
Do you work with Technology Content Creation? This blog gives you valuable SEO tips to rank your content at the Top on the Search Engines!